• Ancient Olympia

  • Ancient Olympia

  • Ancient Olympia

XR, App, Website, Exhibition

Preserving and restoring Ancient Olympia as it stood 2,000 years ago

Duration

18 months

Client(s)

Microsoft, Greek Ministry of Culture

Role

Sr. Design Director, Creative Director

Responsibilities

Creative direction, design direction, UX/UI management, exhibition design

Overview

Ancient Olympia: Common Ground is a global initiative with the Greek government and Microsoft to digitally preserve the UNESCO heritage site of the ancient Olympics using AI, AR, and mixed reality technologies.


I led the creative execution of the project’s four main deliverables: On-site AR mobile app, HoloLens 2 museum experience, interactive learning and UGC website, and museum exhibition design.

Results

•

Campaign reached 393 million people at launch

•

200+ active AR app users at Ancient Olympia per day

•

Drove more traffic to Microsoft’s partnership website in 3 weeks than any other page in the previous 6 months combined

•

Exhibition extended 2 extra years due to overwelming demand